Browsing Business School by Author "Kasabov, E"
|11 July 2016||Theorising practices to deliberately or accidentally control customers ||Kasabov, E|
|2015||Unknown, surprising, and economically significant: The realities of electronic word of mouth in Chinese social networking sites ||Kasabov, E|
|21 May 2015||What we know, don’t know, and should know about confusion marketing ||Kasabov, E|
|19 October 2016||When an initiative promises more than it delivers: a multi-actor perspective of rural entrepreneurship difficulties and failure in Thailand ||Kasabov, E|