Do as we say and as we do: The interplay of descriptive and injunctive group norms in the attitude-behaviour relationship

DSpace/Manakin Repository

Open Research Exeter (ORE)

Do as we say and as we do: The interplay of descriptive and injunctive group norms in the attitude-behaviour relationship

Show simple item record

dc.contributor.author Smith, Joanne, R. en_GB
dc.contributor.author Louis, Winnifred, R. en_GB
dc.contributor.department University of Exeter en_GB
dc.contributor.department University of Queensland en_GB
dc.date.accessioned 2009-02-17T10:25:34Z en_GB
dc.date.accessioned 2011-01-25T12:00:29Z en_US
dc.date.accessioned 2013-03-20T14:55:56Z
dc.date.issued 2008-12 en_GB
dc.description.abstract Past research on the social identity approach to attitude-behaviour relations has operationalized group norms as a mixture of both descriptive information (i.e. what most people do themselves) and injunctive information (i.e. what most people approve of). Two experiments (Study 1=185 participants; Study 2=238 participants) were conducted to tease apart the relative effects of descriptive and injunctive group norms. In both studies, university students' attitudes towards current campus issues were obtained, the descriptive and injunctive group norms were manipulated, and participants' post-manipulation attitudes, behavioural willingness, and behaviour were assessed. Study 2 also examined the role of norm source (i.e. in-group vs. out-group injunctive and descriptive norms). In both studies, the injunctive and descriptive in-group norms interacted significantly to influence attitudes, behavioural willingness, and behaviour. Study 2 revealed that out-group norms were largely ineffective. The research illustrates that in-groups interactively influence decisions, not only by what they say, but also by what they do, and asserts the value of considering the interaction of descriptive and injunctive norms in accounts of normative influence. en_GB
dc.identifier.citation British Journal of Social Psychology, 47 (4), December 2008, pp. 647-666 en_GB
dc.identifier.doi 10.1348/014466607X269748 en_GB
dc.identifier.uri http://hdl.handle.net/10036/49273 en_GB
dc.language.iso en en_GB
dc.publisher British Psychological Society en_GB
dc.relation.url http://www.bpsjournals.co.uk/journals/bjsp/ en_GB
dc.subject social identity en_GB
dc.subject attitude-behaviour relations en_GB
dc.subject group norms en_GB
dc.subject social influence en_GB
dc.title Do as we say and as we do: The interplay of descriptive and injunctive group norms in the attitude-behaviour relationship en_GB
dc.type Article en_GB
dc.date.available 2009-02-17T10:25:34Z en_GB
dc.date.available 2011-01-25T12:00:29Z en_US
dc.date.available 2013-03-20T14:55:56Z
dc.identifier.issn 0144-6665 en_GB
dc.description This is the author's post-print version of an article whose final and definitive form has been published in the British Journal of Social Psychology. Reproduced with permission from the British Journal of Social Psychology © The British Psychological Society 2008. The definitve version is available at: http://www.bpsjournals.co.uk/journals/bjsp/ en_GB
dc.identifier.journal British Journal of Social Psychology en_GB


Files in this item

Files Size Format View
smith & louis 2008 BJSP[1].pdf 491.5Kb PDF Thumbnail

This item appears in the following Collection(s)

Show simple item record

Browse

My Account

Local Links