Counter-Stereotypes and Feminism Promote Leadership Aspirations in Highly Identified Women
Van Breen, JA
de Lemus, S
Randsley de Moura, G
Frontiers in Psychology
Copyright © 2017 Leicht, Gocłowska, Van Breen, de Lemus and Randsley de Moura. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY): https://creativecommons.org/licenses/by/4.0/. The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
Although women who highly identify with other women are more susceptible to stereotype threat effects, women's identification might associate with greater leadership aspirations contingent on (1) counter-stereotype salience and (2) feminist identification. When gender counter-stereotypes are salient, women's identification should associate with greater leadership aspiration regardless of feminism, while when gender stereotypes are salient, women's identification would predict greater leadership aspirations contingent on a high level of feminist identification. In our study US-based women (N = 208) attended to gender stereotypic (vs. counter-stereotypic) content. We measured identification with women and identification with feminism, and, following the manipulation, leadership aspirations in an imagined work scenario. The interaction between identification with women, identification with feminism, and attention to stereotypes (vs. counter-stereotypes) significantly predicted leadership aspirations. In the counter-stereotypic condition women's identification associated with greater leadership aspirations regardless of feminist identification. In the stereotypic condition women's identification predicted leadership aspirations only at high levels of feminist identification. We conclude that salient counter-stereotypes and a strong identification with feminism may help high women identifiers increase their leadership aspirations.
This work was supported by Grant no. PSI2016-79971-P from the Spanish Ministry of Science and Technology (AEI/FEDER, UE) awarded to MG, JVB, and SdL, and by a Marie-Curie Fellowship awarded to MG (FP7-PEOPLE-2013-IOF, 622331, CREA.TA).
This is the final version of the article. Available from Frontiers Media via the DOI in this record.
Vol. 8, article 883
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