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dc.contributor.authorElliott, LR
dc.contributor.authorWhite, MP
dc.contributor.authorFleming, LE
dc.contributor.authorAbraham, C
dc.contributor.authorTaylor, AH
dc.date.accessioned2021-01-19T11:40:49Z
dc.date.issued2020-12-27
dc.description.abstractNatural environments can be used to promote health through facilitating recreational walking. However, efforts to encourage this often neglect messages identified in psychological research that are effective at influencing intentions to walk. This is despite the National Institute for Health and Care Excellence stating that promotional efforts should utilize theoretical frameworks of behaviour change and be targeted towards less active adults. As an illustrative example, this experiment compared a prototypical recreational walking brochure with an "enhanced" version including such persuasive messages on people's intentions to walk for recreation in natural environments. The enhanced brochure heightened intentions for inexperienced recreational walkers through our hypothesized mechanisms, but appeared to dissuade already-experienced walkers. Optimal messaging strategies in recreational walking brochures require tailoring to more and less active readerships. Guidelines are provided for authors of recreational walking brochures, though the principles and techniques could easily be extended to other means of outdoor walking promotion.en_GB
dc.description.sponsorshipEconomic and Social Research Council (ESRC)en_GB
dc.description.sponsorshipNational Institute for Health Research (NIHR)en_GB
dc.identifier.citationPublished online 27 December 2020en_GB
dc.identifier.doi10.1093/heapro/daaa150
dc.identifier.grantnumberES/J50015X/1en_GB
dc.identifier.other6053702
dc.identifier.urihttp://hdl.handle.net/10871/124434
dc.language.isoenen_GB
dc.publisherOxford University Press (OUP)en_GB
dc.relation.urlhttps://www.ncbi.nlm.nih.gov/pubmed/33367651en_GB
dc.rights© The Author(s) 2020. Published by Oxford University Press. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted reuse, distribution, and reproduction in any medium, provided the original work is properly citeden_GB
dc.subjectgreenspaceen_GB
dc.subjecthealth communicationen_GB
dc.subjectphysical activityen_GB
dc.subjectreasoned actionen_GB
dc.titleRedesigning walking brochures using behaviour change theory: implications for walking intentions in natural environmentsen_GB
dc.typeArticleen_GB
dc.date.available2021-01-19T11:40:49Z
exeter.place-of-publicationEnglanden_GB
dc.descriptionThis is the final version. Available on open access from Oxford University Press via the DOI in this recorden_GB
dc.identifier.journalHealth Promotion Internationalen_GB
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/en_GB
rioxxterms.versionVoRen_GB
rioxxterms.licenseref.startdate2020-12-27
rioxxterms.typeJournal Article/Reviewen_GB
refterms.dateFCD2021-01-19T11:38:08Z
refterms.versionFCDVoR
refterms.dateFOA2021-01-19T11:40:57Z
refterms.panelAen_GB


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© The Author(s) 2020. Published by Oxford University Press.
This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted reuse, distribution, and reproduction in any medium, provided the original work is properly cited
Except where otherwise noted, this item's licence is described as © The Author(s) 2020. Published by Oxford University Press. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted reuse, distribution, and reproduction in any medium, provided the original work is properly cited