Corporate social responsibility: issues for future development in the low-fares airlines sector

Abstract

A practitioner-focused review of the research that emphasises the issues and opportunities managers might face should they decide to develop their CSR further. Main findings from the research are that sustainable development, corporate social responsibility (CSR), and aviation policies have only limited linkages, especially on the UK regional level. Within the sector, low-fares airlines do have socially-responsible initiatives, mostly centred on environmentally-sensitive technological investment and charitable/community support. However, low-fares airlines do not communicate their activities as widely as other sectors and full-service carriers.