Towards a benefit-based framework for understanding B2B services and its impact on contract and capability

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Towards a benefit-based framework for understanding B2B services and its impact on contract and capability

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Title: Towards a benefit-based framework for understanding B2B services and its impact on contract and capability
Author: Ng, Irene C. L.
Guo, Lei
Scott, James
Yip, Nick
Date Issued: 2008-05
URI: http://hdl.handle.net/10036/47795
Links: http://people.exeter.ac.uk/icln201/research/publications.htm
Type: Meetings and Proceedings
Description: Proceedings of the 10th International Research Seminar in Services Management, 27-30 May 2008, La Londe, France
Keywords: servicesinseparabilityco-creation of valuepricingcontractingB2B


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